‘Standing,’ Still
Our industry has long fretted over how 401(k) participants will respond to volatile markets. And perhaps not surprisingly, these days the headlines are, generally speaking, full of “stay the course” assurances. That said, as recently as a month ago the headlines—even OUR headlines read things like “Light 401(k) Trades in July Even as Wall Street Posts Strong Month, Hot July Brought Cool 401(k) Traders , July Brings Much-Needed Calm to 401k Trading Activity, 401(k) Trading Light in July Despite Market Gains.” As though this is a surprising result. In fact, as long as I can remember, our industry (or at least its headline writers) has long been somewhat amazed that participants have been as “resilient” in the face of volatile markets as they have—consistently—been over time. We’ve rationalized that ostensibly rational behavior in different ways, at different times. In 1987 (before there was daily trading in 401(k)s) it was said that the markets had ...